New Irish companies present their products to Kiwi farmers at Fieldays

Enterprise Ireland is back to Fieldays with new companies introducing their products to kiwi farmers.

Dr Sam Hoste, commercial director of Grassometer, holds the Grassometer in his hands.
Dr Sam Hoste, commercial director of Grassometer holds the Grassometer in his hands. Photo: Brad Roberts

Grassometer and Major Equipment are two new companies introducing their machines to Kiwi farmers as part of the Enterprise Ireland stand at Fieldays.

Both companies are out in force promoting their machines for the first time with both reporting kiwi interest in their products.

Grassometer is a new product that gives farmers an accurate figure on how much grass they have.

“The product is revolutionary because the information goes straight into the smartphone and provides the farmer with instantaneous information as they move through the paddock,” said Dr. Sam Hoste, commercial director of Grassometer.

The Grassometer is placed on a walking stick or on the gumboot and will automatically turn on when it is stomped into the ground.

“The product will improve the amount of data farmers have and will tell them how much dry matter and density is in the paddock and will work out if farmers need more grass,” said Dr. Hoste.

Major Equipment is also new to the Enterprise Ireland exhibition site and provides grass cutting equipment for the agriculture sector.

Mainly geared towards dairy farms, the grass cutting machines are attachments that get loaded onto specific John Deere and Kubota mowers.

The grass cutters don’t use a bale system like other cutters and so there will be a time and cost savings to farmers.

“There is a fuel saving of at least 25 per cent and the machines are mainly geared towards dairy farmers and for pasture use,” said Eoin Murphy, export sales manager, Major Equipment.

“Because it is a new product, it is harder to gain recognition as a new company, but a number of kiwi farmers have been quite interested in my machines and I will definitely be keen to come back [Fieldays] next year,” said Mr. Murphy.